I’m a CEO, entrepreneur, marketer, writer, pilot, wine enthusiast and geek. But not necessarily in that order.
Current projects

Marketing for ambitious B2B tech companies.
Online purchase orders, expenses and time off requests.

Marketing services and writing for the wine and sprits industry.

Geek Boss
Blogging about leadership and management.
Previous projects
- Founder and CEO at Intelligent Games
- Golf Hotel Whiskey: writing about space and aviation
- Writer for Wired, Popular Science, Director, Forbes etc.
Brief biography

I studied history at Pembroke College, Oxford before starting Intelligent Games, a computer games company. I sold it ten years later, in 2000. I started writing for magazines including Wired, Popular Science and Director.
The writing bug led me to Articulate Marketing, where I am currently CEO. I also launched Turbine, an online app that simplifies routine business paperwork such as purchase orders.
I started flying in 1999 and I have an EASA private pilot licence and an FAA commercial licence with about 800 hours in my logbook. I passed my WSET Wine and Spirits Diploma in 2019 and, in my spare time, I blog about wine, aviation and management. On a molecular level, I’m mostly red wine and pizza.